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Essentials in
Get Famous
Voices in Harmony: More Keep America Singing can make you famous! (This is how)
The PBS Special is still being aired -- and its PR techniques are important for any year.
Updated: 10/1/2002 3:31:00 PM
by Brian Lynch, Public Relations Manager
More than just a concert — a celebration of barbershop harmony by men and women alike. And a potential PR bonanza for everyone
OUR GREATEST COLLABORATION YET? Maybe. Certainly our most visible.
No matter. When Voices in Harmony: More Keep America Singing hits the airwaves this December, it will be one of the biggest bangs ever heard in the barbershop universe. With a can’t-miss lineup of performers and a fast pace that keeps the chords a-ringing, it’s going to be a great holiday treat for fans of close harmony.
It’s also a wonderful way for barbershop singers across North America to show off the very best our art form has to offer.
At the same time, the PBS program offers a unique opportunity for local SPEBSQSA and Sweet Adeline International Chapters to work together for the common benefit of both.
Success in 1994 led to new show
Voices in Harmony was produced by Cincinnati PBS affiliate WCET/48 in response to strong viewer support for the initial Keep America Singing broadcast in 1994.
“We’re very excited about it,” said Joanne Grueter, WCET/48 producer for both programs. “Many stations told us Keep America Singing was the highlight of their pledge drives. We’re glad that SPEBSQSA and Sweet Adelines International were able to help underwrite a second show.”
SPEBSQSA and Sweet Adelines International each contributed $50,000 toward production costs. Not only are the voices in harmony: so are the budgets.
The best of both worlds
Voices in Harmony paints on a huge canvas, drawing on a rich palette of men’s and women’s styles. The performers complement one another well, from The Gas House Gang’s intricate, hilarious “Eine Klein NOT Musik” to Showtime’s stunning reading of “Amazing Grace” to Marquis’ smooth and traditional “Rockabye Your Baby With A Dixie Melody.” The Gem City Sweet Adelines Chorus, directed by Jeannie Barford, raises the roof with its dazzling showmanship and high-energy singing.
The highlight of the show comes when The Gas House Gang and Showtime combine on what is perhaps the best-known of all barbershop songs: “Lida Rose/Will I Ever Tell You?” from The Music Man. “That’s what Voices in Harmony is all about,” said GHG bass Jim Henry. “People making music together, enjoying the fun of barbershop harmony. It was Goosebump City for all of us.”
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