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Overcoming Barriers to Membership

Overcoming Barriers to Membership

Addressing common concerns such as transportation, social anxiety, and skill level apprehensions.

Many seniors want to sing. They have the time, the voice, and the desire. But they don’t join. Why? Often, it’s not a lack of interest—it’s a series of silent barriers that make the path to membership feel closed, complicated, or unwelcome. The good news: most of these barriers are solvable. National data show the most common barriers to arts participation are time, cost, getting to the venue, and not having someone to go with, all solvable with clear invitations, flexible options, and access planning. National Endowment for the Arts.

The Potential for a Surge in Senior Singers

The Barbershop Harmony Society and similar organizations are uniquely positioned to welcome a new wave of older singers—people who:

  • Sang in high school or college but drifted away

  • Retired recently and are seeking new community

  • Have more flexible schedules than ever before

  • Are looking for creative ways to stay active and connected

But intention isn’t enough. If we don’t design our entry points thoughtfully, many seniors will continue to admire from a distance instead of singing from the risers.

Barrier #1: “I Don’t Know How to Get Involved”

Many older adults don’t know where to begin. They may have:

  • Heard of your group but assumed it was closed or by audition

  • Seen a concert but didn’t know who to talk to afterward

  • Visited the website and found outdated info or confusing language

  • Tried to attend and didn’t know if they were welcome

Solutions:

  • Use clear, welcoming language on websites: “Come sing with us—no experience needed!”

  • Ensure contact forms are monitored and replied to quickly

  • Include a “New Here?” section with next steps (e.g., visit, observe, try a part)

  • Post flyers or info sheets in libraries, senior centers, and coffee shops with bold phrases like:

    “Always loved to sing? We have a place for you.”

Make the first step feel simple and warm, not like a test.

Barrier #2: Transportation and Physical Access

This is one of the most common practical issues. Many older singers can no longer:

  • Drive at night

  • Navigate stairs or long walks to rehearsal space

  • Stand on risers for long periods

Solutions:

  • Offer carpool coordination or volunteer drivers (see Article #6)

  • Choose rehearsal spaces with flat entry, parking nearby, and accessible restrooms

  • Normalize seated singing and provide ergonomic chairs

  • Ensure performance venues are also accessible

In the U.S., ADA complementary paratransit must run the same days/hours as fixed routes and cover ¾-mile corridors around them—ask members if they’re eligible and share booking tips.

Access is not optional—it’s an invitation. Without it, we are unintentionally telling people to stay home.

Barrier #3: Social Anxiety or “Will I Belong Here?”

Senior adults—especially those who haven’t sung in years—may feel unsure about:

  • Whether they’re good enough

  • Whether they’ll fit in with the group’s age, culture, or energy

  • Whether they’ll be welcomed or feel othered

Solutions:

  • Create a buddy system or greeter role for new attendees

  • Designate a soft landing rehearsal: low-pressure, welcoming, not performance-driven

  • Feature older singers in your promotional materials so people see themselves represented

  • Use affirming language:

    “Most of our members didn’t read music when they joined.” “Some singers learn by ear, and that’s okay!”

Avoid age-coded jokes or senior stereotypes; even subtle cues can impair memory and performance in senior adults. Keep feedback task-focused and respectful. The more you reduce status anxiety, the more people show up with confidence.

Barrier #4: Cost Concerns

For retirees on fixed incomes, even modest dues or uniform costs can be daunting.

Solutions:

  • Offer sliding scale dues or scholarships—and advertise them clearly

  • Keep wardrobe expectations minimal and flexible (e.g., black shirt + chorus pin)

  • Let new members join for a trial period before committing financially

  • Offer options for non-singing membership roles (social, administrative, event support)

Make clear that money isn’t the price of belonging.

Barrier #5: Musical Apprehension or Skill Loss

Even lifelong musicians can experience:

  • Fear of being rusty

  • Anxiety about vocal changes

  • Loss of range or breath control

  • Intimidation around sheet music or tuning systems

Solutions:

  • Offer audio learning tracks and visual aids

  • Lead with gentle warm-ups that support aging voices

  • Reinforce that everyone is still learning, even seasoned singers

  • Praise effort and improvement, not just pitch accuracy

  • Offer learning tracks, large-print/high-contrast PDFs, and a short gentle warmups video link. Normalize paper-down learning at a comfortable pace.

Skill anxiety doesn’t go away with age. But it can be eased with compassion and smart pedagogy.

Barrier #6: Fear of Overcommitment

Many older adults carry responsibilities that limit their ability to commit weekly:

  • Caregiving for a spouse, parent, or grandchild

  • Health concerns or energy limitations

  • Frequent travel or “snowbird” migration patterns

Solutions:

  • Allow for flexible attendance without guilt (see Article #7)

  • Offer daytime or weekend rehearsals to fit varying schedules (see Article #10)

  • Emphasize that part-time participation is welcome, and members can phase in or out

  • Build chorus culture around longevity, not perfectionism

Make it easier for someone to say “yes” without saying “forever.”

Barrier #7: “I’m Not Sure This Is for Someone Like Me”

This includes concerns around:

  • Age

  • Race or cultural background

  • Gender identity

  • LGBTQ+ inclusion

  • Past trauma or exclusion in other ensembles

Solutions:

  • Use inclusive language and imagery in marketing

  • Actively welcome singers from underrepresented groups

  • Train directors and section leaders on equity-minded leadership

  • Highlight values and culture, not just repertoire or awards

  • Feature testimonials from diverse members (age, identity, experience)

Belonging doesn’t happen by accident. It’s cultivated.

Summary: If They’re Not Coming, It’s Not Just Them

When seniors don’t join your chorus, it’s easy to assume lack of interest. But most of the time, it’s about barriers—not apathy.

By addressing transportation, access, social anxiety, finances, and scheduling—chapters can unlock a surge of interest and participation from singers who are ready, willing, and waiting.

Let’s make singing feel like a door that’s open—and easy to walk through.

Further Reading

    • Armstrong, B., Gallant, S. N., Li, L., Patel, K., & Wong, B. I. (2017). “Stereotype threat effects on older adults’ episodic and working memory: A meta-analysis.” The Gerontologist, 57(Suppl 2), S193–S205. Oxford Academic

    • Johnson, J. K., Stewart, A. L., Acree, M., Nápoles, A. M., Flatt, J. D., Max, W. B., & Gregorich, S. E. (2020). “A community choir intervention to promote well-being among diverse older adults: Results from the Community of Voices trial.” Journal of Gerontology: Psychological Sciences, 75(3), 549–559. PMC

    • Lamont, R. A., Swift, H. J., & Abrams, D. (2015). “A review and meta-analysis of age-based stereotype threat: Negative stereotypes, not facts, do the damage.” Psychology and Aging, 30(1), 180–193. PMC

    • Molnar, L. J., & Eby, D. W. (2015). “Self-regulation of driving by older adults: A synthesis of the literature.” AAA Foundation for Traffic Safety (Report). AAA

    • National Endowment for the Arts. (2015). “When going gets tough: Barriers and motivations affecting arts attendance.” NEA Research Report. NEA

    • Pearce, E., Launay, J., & Dunbar, R. I. M. (2015). “The ice-breaker effect: Singing mediates fast social bonding.” Royal Society Open Science, 2(10), 150221. PubMed

    • U.S. Department of Transportation/Federal Transit Administration. (n.d.). “49 CFR § 37.131: Service criteria for complementary paratransit.” Electronic Code of Federal Regulations. eCFR

    • Weinstein, D., Launay, J., Pearce, E., Dunbar, R. I. M., & Stewart, L. (2016). “Group music performance causes elevated pain thresholds and social bonding in small and large groups of singers.” Evolution and Human Behavior, 37(2), 152–158. PubMed